Advanced Social Media Marketing Online Course
(All course fees are in USD)
This Advanced Social Media online training will transform you into a career-ready social media marketing professional. This course will help you elevate your brand and execute social campaigns by combining the disciplines of advanced social media, content marketing, and web analytics.
Hands-on, industry-aligned projects will allow you to test your skills on Facebook, Twitter, and other popular social media platforms.
Offered in partnership with
35+ hours of self-paced learning
- 35+ hours of self-paced learning
- 5+ real-life industry-based projects
- Utilize popular platforms including Facebook, Twitter, and LinkedIn
A Social media specialist is expected to:
- Plan, develop, and execute social media strategies
- Define social media KPIs
- Run social media campaigns
- Create social media content
- Run ads on social media platforms
Social media marketing efforts are essential to the success of most businesses today, regardless of their size. Most people nowadays rely on the Internet to discover new businesses and products that they are interested in. This is where a social media manager with a strong knowledge of marketing can come in handy. Online promotions, campaigns, and advertisements are essential ingredients for building brand awareness and not only attracting new customers but the targeted ones as well.
Skills to be Learned
- Social media strategy
- Online reputation management
- Influencer marketing
- Content marketing
- Web analytics
- Youtube and video marketing
- Facebook marketing and advertising
- Social media platforms
Award upon Successful Completion
Advanced Social Media Certification “Certificate of Achievement”
By the end of this Advanced Social Media certification training course, you will be able to:
- Develop an engaging and successful social media strategy for your business
- Apply social media strategies to transform your business and career
- Enhance a social media strategy that excites your customers and helps you grows your business
- Assessment tests
- Assessment projects:
Project 1 Building A Social Media Strategy
Get hands-on experience in social media challenges, strategy building and creating a campaign message by building a sustainable social media strategy and establish business goals.
Project 2 Converged Media
Develop the ability to increase the effectiveness of campaigns by learning how and when to trigger additional boosts or efforts from other areas of converged media.
Project 3 Content Marketing
Learn how to use customer profiles or personas to determine which types of content to develop for upcoming social media campaigns.
Project 4 Visual Social
Learn how to generate a wide range of visual and video-based content ideas suited to a campaign or brand.
Project 5 Social Sharing
Course Completion Criteria
- Complete the online self-paced learning (OSL) online course
- Passing assessment tests
- Complete 5 projects: three from Advanced Social Media and one each from Advanced Content Marketing, and Advanced Web Analytics
Certificate Issuing Criteria
Once you complete the following requirements, you will be eligible to receive the social media certification that will testify your acquisition of a social media marketer’s skillset.
|Required for Certificate?||Simulation Exam||
|Social Media Foundations||
|Advanced Social Media||
|Advanced Content Marketing||
|Score > 75%||
|Advanced Web Analytics||
Who Should Enrol
This Advanced Social Media Marketing training course is an ideal course for marketing professionals who want to explore the world of social media and want to make a career out of it. This course is best for marketing managers, digital marketing executives, content writers, marketing and sales professionals, management graduates, engineering graduates, and entrepreneurs.
There are no prerequisites for beginning this social media certification course.
1. Social Media Foundation
2. Advanced Social Media Marketing
3. YouTube and Video Marketing
4. Facebook Marketing and Advertising
5. Social Media Tools
6. Advanced Content Marketing
7. Advanced Web Analytics
Google Product Strategy Expert, Expert Data Analyst
Stéphane Hamel is a Google Product Strategy Expert and is named the Most Influential Industry Contributor by the Digital Analytics Association. He has made significant contributions to the industry, including creating the Digital Analytics Maturity Model.
Expert Content marketer, President of SEO-PR, Author
Greg Jarboe is President and co-founder of SEO-PR, an award-winning content marketing agency. He is the author of YouTube and Video Marketing: An Hour a Day.
Expert Social Media Marketer, Founder of socialmediaplaymaker.com, Author
Marc Campman is the author of Flirtonomics and the founder of socialmediaplaymaker.com. He is an elite global marketing and business professional and has advised business organizations on the implementation of social media in sales, marketing, and services.
Program Member of the University of Westminster’s Alumni Student Mentor Program
Paul is a 20+ year marketing veteran who has been overseeing the management, creation, and execution of digital marketing and sales enablement programs at Pitney Bowes. He has built and scaled a highly effective global digital selling program which has generated over $10M in revenue.
Access Period of Course
1 year from date of enrolment
Business Advisor (Marketing) at CEIS
Extensive, relevant, and professionally presented
Very concise, clear explanations, great place to start on learning social media.
The course format is very pleasant. A valuable coverage on the shift of communication trends from mass to social.
Not only do you learn the technical side of setting up social media, this course also teaches how social media relates to your business.
- Students 0 student
- Max Students100000
- Duration35 hour
- Skill levelall
- Re-take course10000